Blogging & Content Marketing
Blogging as a business tool? Seriously?
Yes, seriously. Typically when someone thinks of blogging, what comes to mind are special interest columns published by amateur enthusiasts. While this is partially true, there is an entire other category known as “Business Blogging”. Business blogging builds relationships just the same, however is also a powerful sales and lead generation tool. As a matter of fact, blogging is probably one of the most powerful SEO tactics as well: • Blogging creates fresh, unique, and keyword-rich content. • Fresh and unique content encourages repeat visitors to your website. • Visitors share and repost your content to social media channels, creating valuable backlinks.